From eight international offices and in 64 languages, PRIME Research marries talent with technology to help communicators demonstrate and generate PR value and return-on-investment. The firm integrates, analyzes and evaluates media performance across all channels – social, digital, print and broadcast – to deliver actionable insights and strategic guidance for better communications and business results.
A year of acclaim: • PRIME Wins Three Major Awards: • AMEC: Best Research Business-to-Business with Jaguar-Land Rover • AMEC: Best Social Media Research with MasterCard • Computer Bild: Best in Cloud Solution A year of technical growth: • 5,000 users worldwide • More than 1 billion documents processed annually • 100 servers
PRIME UK releases financial journalism study with Reuters Institute, PRIME US holds #PRSAPRIME Conference in New York, PRIME expands social measurement capabilities
PRIME US and MasterCard release first annual Mobile Payments Study, PRIME presents the first China Car of the Year Award, PRIME wins PR News’ Platinum PR Awards for our work with MasterCard to create the Conversation Suite
PRIME wins five awards for its work with The Centers for Medicare and Medicaid Services
First PRIME Research Conference held in New York with IABC
CIPR PRIME Student Fellowship Award begins in UK in partnership with the Chartered Institute of Public Relations
Grunig PRIME Research Fellowship begins in US in partnership with the Institute for Public Relations
PRIME Research Americas office opens in New York, PRIME releases portal solutions for on-line access to monitoring, analysis and reporting
PRIME opens offices in China, India and the United Kingdom, PRIME adds social media analysis to its roster of services
PRIME enters a strategic partnership with IBM, focusing on powerful, real-time media analysis, PRIME opens offices in South America and Switzerland
PRIME USA opens in Ann Arbor, Michigan
Establishment of PRIME Research in Mainz, Germany under the direction of Dr. Rainer Mathes
PRIME’s dedication to excellence in communication research began in 1987. Every individualized client engagement since that time brings us closer to clients through structured, scalable solutions.
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